Create, schedule, and target messages to your audience across social networks, and filter, route, and label their messages to you, all from one platform.
Create content-rich and highly engaging social landing pages that you can customize from scratch with complete design flexibility. Include video and photo galleries, polls, voting and other viral and interactive features.
Publish social landing pages that match any business goal, such as driving leads, engagement, awareness, or sales, using our library of templates.
Find new customers, increase sales, and build love for your brand with coupons, contests, sweepstakes, and other social promotions. Launch quickly without needing technical resources, or completely customize your promotion to reflect your brand and your objectives.
Create your content once and reach your customers anywhere, regardless of whether they’re using a smartphone, tablet, or desktop.
Target audience segments based on language, geography, gender, age,
relationship status, and “interested in” preferences. Create targeting presets for
segments you message frequently.
Collaboration and Efficiency
Batch messaging scheduling
Collaborate on upcoming messages from a shared spreadsheet; then upload all
of your messages at once for instant scheduling.
Central messages calendar
A shared central calendar gives your content managers complete
visibility into all scheduled and sent messages. Organize your calendar
by social property or by team.
Keyword filters and auto-routing
Auto-route incoming messages based on keywords to ensure they immediately
reach the right responder on your marketing, customer service, or product
Social referral tracking
Determine which fans and followers drive the most conversions to your
promotions so you can reward them for spreading the word.
Detailed campaign analytics
Aggregate your performance across social networks, pages, and promotions to view engagement metrics, demographics data, referral sources, and trends.
Completely customize your analytics to create relevant reports for each of your
stakeholders, from your social media managers to your marketing leaders. Just drag and drop to choose which metrics and time frame you want to view.
Track the growth of your pages over time in comparison to your competitors,
and measure your performance against industry benchmarks.
Service and Support
Customer success services
Wildfire Strategists help you develop a social strategy tailored to your business
goals and vertical, and Technical Product Specialists provide product support
when questions arise.
Wildfire Academy provides product training, social marketing best
practices, and thought leadership through reference videos, webinars,
and white papers.
Implementation services that speak to your unique challenges and goals. Our
custom onboarding helps you audit and consolidate your social presence and
implement Wildfire’s technology on a global scale.
Governance and Compliance
Rules based post moderation
Specify rules to automatically trigger an action, such as flagging, deleting,
routing, or labeling, when customers post certain words on your social properties.
Custom team management
Role-based approach to creating custom work groups based on your organization’s needs. Specify different levels of editing, drafting and posting
access for your in-house teams and your agencies.
Automated approval processes ensure that the right person on your team can
edit and approve posts before they’re published.
Audit logs keep track of all platform activity, providing you with complete accountability and records of all member actions taking place in your account.